Case History: Inbound Call Services
Background
This company is a leading, privately owned, independent Insurance Broker and Underwriting Agent handling numerous affinity groups. These operations offer a wide range of personal insurance products, especially in the household and outdoor leisure arena.
Solution
Office Response started by managing the calls for one area of their business on a trial basis. The primary objective of this campaign was to build the brand of this area by driving a sustained increase in sales enquiries and renewal rates. OR as developed a customer focused strategy involving 24/7 inbound call management and targeted outbound surveys focused on increasing policy renewal rates, identifying barriers to renewal and benchmarking the service provided by their competition
Result
This strategy has produced impartial and accurate market data that has enabled the client to expand their operating potential and manage their (after) sales strategy more effectively. To date there has been a general improvement noted in policy retention and an increase in sales conversion rates and this success has resulted in the client requesting a permanent contract.
For a more in depth discussion about this case history or how OR could support your 24/7 Inbound Call needs please call our Business Development team on 0845 223 7004.
